Making customers happy with warm-hearted service

2023-05-30Resource:[Back to the list]【Font:Large Medium Small

 

The definition and appearance of shopping centers have been continuously enriched. CR Land has been exploring and making steady progress as a practitioner. Its shopping malls are close to life from a multi-dimensional perspective, deducing life, sharing life with others, and making life full of happiness through warm services.

Special service system with humanistic care

CR MIXC LIFESTYLE of CR Land has taken the lead in creating what is considered to be the industry's first nationally standardized feature service system- "Care by Mixc" - which classifies new services such as kids care, lady care, pets care, papa care and senior care, and has been settled in 39 MIXC shopping centers across the country. Among them, the mama care service system started with mother-to-child customer base as the initial group, precipitating more than 100 requirements for facility construction and service quality, and showing a warm and caring service attitude throughout.

It is worth mentioning that CR MIXC LIFESTYLE, by referring to the commercial customer service certification system, selects "MIXC Star Customer Service" every year, with more than 80 certified star customer services in MIXONE distributed in various projects. MIXONE has also set up service stations such as "consumer rights protection station" and "consumer rights protection service contact station" to enable each project to solve customer problems more efficiently and accurately.

Value-based membership management

MIXONE will extend its operation beyond the shopping scene. For the first time, Kunshan MIXC Hui will connect the interface between E-MIXC and Kunshan Citizen APP, so that the points can be charged to the citizen's card wallet at one click, to realize bus and subway ride, no-feeling parking, and group buying?? In the process of membership accumulation and incremental transformation, MIXONE pays more attention to the output of emotional value. Beijing Qinghe MIXONE has established a "2-hour" fast response mechanism for phone calls, inquiries, and complaints, while Shenyang Tiexi MIXONE has established a companion mechanism. The 12-hour on-call "one-button call" was launched immediately after the outbreak to help more than 2,000 members solve problems online. Additionally, FM930 Cloud Radio has been created to maintain emotional connection with members.

From life and to life. MIXONE will continue to create a sense of belonging and achievement in life for different customer groups with more tender services to enhance their sense of happiness in life.

 
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